History of PRIMA
For four decades, the Public Risk Management Association (PRIMA) has been the one-stop resource for education and training, risk resources and networking opportunities for public sector risk managers.
Headquartered in Alexandria, VA, PRIMA is the largest risk management association dedicated solely to the practice of risk management in the public sector. PRIMA’s membership is made up of more than 1,400 entities.
In 2013, PRIMA took over the operations of the Public Entity Risk Institute (PERI). As part of its partnership with PRIMA, PERI has funded a number of innovative programs to benefit the public risk management community. PERI is overseen by an independent board of directors made up of public sector risk professionals.
Adam F. Maxwell, CLRP
President
Director, Administrative Services
City of Westerville
21 S State St
Westerville, OH 43081-2121
PH: 614.901.6407
adam.maxwell@westerville.org
Laurie Olson, EMPA
Past President
Risk Manager
Clean Water Services
2550 SW Hillsboro Hwy
Hillsboro, OR 97123
PH: 503.681.4482
olsonl@cleanwaterservices.org
Steve M. LePock, II
President-Elect
Risk Manager
Virginia Beach City Public Schools
PO Box 6038
Virginia Beach, VA 23456-0038
PH: (757) 263-6002
slepock@vbschools.com
Sean Barham, MBA, ARM
Director
Executive Director of Risk Management and Health Services
Las Cruces Public Schools
505 S. Main St.
Las Cruces, NM 88011
PH: (575) 527-5829
sebarham@lcps.net
Cathie T. Chancellor, JD, MS, CRM
Director
Risk Manager
City of Norfolk
810 Union St., Suite 600
Norfolk, VA 23510
PH : (757) 664-4056
cathie.chancellor@norfolk.gov
Joe Costamagna
Director
Risk Manager
Schools Insurance Authority
2034 Grahn Drive
Santa Rosa, CA 95404
PH: 415.407.4157
JCostamagna@sia-jpa.org
Chester Darden
Director
Director of Loss Control
Public Entity Partners
562 Franklin Road
Franklin, TN 37069
PH: 615.371.0049
CDarden@PEpartners.org
Jennifer Hood
Director
Safety & Risk Director
Montgomery County Government
1 Millenium Plaza, Suite 402
Clarksville, TN 37040
PH: (931) 245-3370
jnhood@mcgtn.net
Robert Warren, CRM
Director
Manager, Risk and Safety
Trinity River Authority of Texas
5300 South Collins
Arlington, TX 76018
PH: (817) 493-5142
warrenrc@trinityra.org
Jennifer Ackerman, CAE
Non-Voting Director
Chief Executive Officer
Public Risk Management Association
700 S. Washington St., Suite 218
Alexandria, VA 22314
PH: 703.253.1267
jackerman@primacentral.org
Lori J. Gray, RMPE
Chair
Risk Manager
County of Prince William
4379 Ridgewood Center Dr
Woodbridge, VA 22192
PH: (703) 792-6754
lgray@pwcgov.org
Scott J. Kramer, MBA, ARM
Vice Chair
County Administrator
Autauga County Commission
135 N Court St Ste B
Prattville, AL 36067-3001
PH: (334) 358-6700
scott.kramer@autauga.com
Daniel Hurley, CSP, ARM-P
Treasurer
Risk Manager
City of Chesapeake
306 Cedar Rd
Chesapeake, VA 23322
PH: (757) 382-6377
dhurley@cityofchesapeake.net
Donna L. Capria, CRM, CIC, AINS
Director
Risk & Insurance Coordinator
WaterOne of Johnson County
10747 Renner Blvd
Lenexa, KS 66219
PH: (913) 895-5520
dcapria@waterone.org
Jani Jennings
Director
Risk Manager
City of Bellevue
1500 Wall St Ste 213
Bellevue, NE 68005-3675
PH: (402) 293-3037
jani.jennings@bellevue.net
Jennifer Ackerman, CAE
Chief Executive Officer
jackerman@primacentral.org
Direct: 703.253.1267
Shaunda O. Ragland, MPA
Senior Director, Education and Training
sragland@primacentral.org
Direct: 703.253.1261
Monique Gilliam, CMP
Senior Director, Meetings & Conferences
mgilliam@primacentral.org
Direct: 703.253.1263
Nick Baker
Associate Director, Marketing & Communications
nbaker@primacentral.org
Direct: 703.528.7701
Paul Gerard
Manager of Membership
pgerard@primacentral.org
Direct: 703.253.1266
Taquan Gilbert
Education Coordinator
tgilbert@primacentral.org
Direct: 703.253.1265
Strategic Plan
PRIMA’s strategic plan provides a roadmap for the future of the Association and the profession.
Mission
To advance the knowledge and practice of public risk management.
Vision
PRIMA recognized as a leader in public risk management.
2023 - 2024 Strategic Plan
PRIMA’s Board of Directors develops the annual strategic plan, which indicates how PRIMA will organize, focus and expend its resources to maximize its effectiveness and efficiency in achieving its goals. These are reviewed at each meeting of PRIMA’s Board of Directors, as well as annually.
The 2023-2024 strategic plan identifies five core goals for ensuring PRIMA’s future.
Goals
Goal A: Be the primary resource for public risk management educational programs, products and services.
Strategies
- Identify educational programs, products and services that members and non-members will value and utilize.
- Be a leader in providing enterprise risk management/ISO 31000 educational programs.
- Continuously adapt to the changing dynamics of public risk management needs.
Goal B: Advance and promote the profession of public risk management.
Strategies
- Continuously adapt marketing/communications plans to reach member and non-member public entities.
- Develop opportunities and approaches to incorporate public sector risk management into external educational programs and outside organizations.
- Identify and develop opportunities to educate public sector officials and administrators about the value of risk management.
- Provide resources for risk managers to enhance their leadership role within their entities so that risk management is valued as a leadership function in the public sector.
Goal C: Establish and enhance relationships between PRIMA and its stakeholders.
Strategies
- Identify and cultivate relationships with stakeholders critical to the continued success of PRIMA.
- Develop and implement an approach to engage and sustain stakeholders in PRIMA.
- Measure and improve stakeholder satisfaction and build sustainable alliances.
Goal D: Diversify PRIMA's revenue to ensure long-term sustainability.
Strategies
- Effectively utilize technology to deliver innovative public risk management products and services.
- Diversify the association’s revenue streams to reduce reliance on the annual conference and membership dues.
- Develop and implement new approaches for ensuring membership retention and growth.
Goal E: Identify the unmet needs of the public risk management community at large, and develop products to meet those needs.
Strategies
- Periodically conduct Public Risk Management Needs Studies and other methods to identify unmet needs.
- Develop programs to meet unmet needs.
Core Competencies
PRIMA's Core Competencies were developed in 2004 as a roadmap for the public risk profession.
Launched in 2004, PRIMA's Core Competencies serve as a roadmap for the public risk profession by establishing the essential knowledge, skills and abilities that constitute effective public risk management practice. As times change, so do PRIMA’s Core Competencies to reflect these changes and provide proper guidance.
Also, these Core Competencies serve as a guide for the development of educational programming within PRIMA and are referred to throughout our education, resources and training events.
For additional information, contact PRIMA’s Education and Training team at education@primacentral.org
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